Posts tagged Independent Tutoring
What an Independent Tutor Can Learn from Black Friday and Cyber Monday Deals

I've deliberately chosen to keep this post shorter than most. It's a busy time of year for all of us, but I wanted to convey a few quick observations about Black Friday, Cyber Monday, and the effectiveness of the marketing you've no doubt been seeing on TV, online, and in your inbox. It all comes down to scarcity.

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Dear ACT, Thanks for Running up My Phone Bill.

I spend a good part of my day on the phone. Most of that time is spent helping SAT and ACT prep tutors to get the most out of our 100% custom branded test prep system. Naturally, I spend a lot of time answering questions. But lately, I've been getting the same question over and over. What's going on with the essay scoring on new ACT score reports? 

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Free Resource for Tutors: SAT Proctor Instructions

To make sure you've got everything you need to initiate that conversation, we're making available this new resource for tutors. The Ebook, How to Generate & Convert Leads by Hosting Free Practice SAT Tests, contains valuable insights to help you finish strong in 2016 and get off to a great start in 2017!

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How Much Test Prep Homework Is TOO MUCH Test Prep Homework?

My first day shadowing a guru tutor, I learned his secret, "the more homework, the better." At the time, I assumed he knew what he was talking about. He did not. Intuitively, a "more is better" homework policy seems to be best practice. But is that actually true? 

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Free Ebook: Seven Mistakes Tutoring Companies Make

Download your free copy of Seven Marketing Mistakes Tutoring Companies Make — and How to Avoid Them. It's loaded with insight and actionable steps to help you grow your tutoring company!

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Considering an SAT/ACT Hybrid Diagnostic Test? Read This First.

At the end of last week's post, I advised: "Don't Sell a Snake Oil ACT/SAT Hybrid Diagnostic Test." That post seems to have resonated among tutors, a number of whom contacted me directly to respond or ask questions. It seems that most of you agree with my list of best practices for tutors using real SAT tests, but a few of you have asked why I referred to SAT/ACT diagnostic tests as "Snake Oil."

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Is Your Top Tutor Preventing the Growth of Your Test Prep Company?

Despite a reliable stream of referrals and good score improvements, you're unable to grow your tutoring company beyond a small operation. Your personal tutoring schedule is booked solid, but it's difficult to fill your other tutors' schedules, making it difficult to hire and retain good tutors, despite paying them above competitive wages.

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