Summertime test prep is different; your lead generation and marketing strategies must change with the season to continually attract new clients. In this post, we take a quick look at the unique characteristics of summertime test prep.
Read MoreDeciding on the ideal session length is one aspect of tutoring personalization that test-prep professionals cannot afford to overlook.
Read MoreIs your test prep a commodity or a product?
Read MoreIn the wake of ACT’s launch of the free ACT® Academy, test-prep companies that offer more than the free competition will be the companies that not only survive, but thrive.
Read MoreChanging your thinking: a seemingly insignificant change that can make a significant difference.
Read MoreOne of the most crucial jobs of a test-prep professional (and in turn, a SAT® or ACT® test-prep curriculum) is to ensure that students can both set and achieve realistic growth goals.
Read MoreToo many tutors and test-prep professionals bombard their followers on social media with worthless content. We want to help you avoid that mistake with our (improved!) Social Media Cheat Sheet for Tutors!
Read MoreA new year is a great time for new opportunities, but you need to make sure that your test-prep offerings are fresh and ready!
Read MoreMake your test prep personal. While it’s not easy to compete with lower prices and brand name recognition, there’s something to be said for a business that finds ways to connect with its clientele in genuine ways.
Read MoreA bold claim coming from a blog about best practices for tutors. But, if you'll indulge me, I'm confident you'll see just how much MONEY you've been wasting.
Read MoreBoth the SAT® and ACT® have seen increases in registrations and the geographic disparities have noticeably diminished; so what does this mean for your test-prep business?
Read MoreThe key to maximizing the value of your tutoring services is offering tutoring packages.
Read MoreThe economics of running a tutoring center or test-prep business involve many different moving parts. Owners need to make several key considerations when zeroing in on the sweet spot for pricing their services.
Read MoreStudents have a variety of needs when it comes to putting forth their best educational efforts.
Read MoreEducators must be prepared to modify their test-prep curriculum in order to maximize the growth that students with Attention Deficit Hyperactivity Disorder (ADHD) can achieve.
Full disclosure: I have no business degree, nor do I run a major Fortune 500 company. What I do have is a life-long love of the professional wrestling business. And, believe it or not, most tutoring companies have a lot to learn from the world inside the squared circle.
Read MoreIt can be helpful to establish who your direct competitors are—especially when you realize just how many test-prep providers are not actually direct competitors.
Read MoreWhat happens when a student isn’t demonstrating significant gains from assessment to assessment? Don’t push the panic button!
Read More