FREE Resource: Social Media "Cheat Sheet" for Tutors
We had fun putting together last week's Groundhog Day blog post. But now it's time to get serious about promoting your test prep services. That's why we've decided to share a valuable promotional resource for free. At the bottom of this post, you can download your FREE copy of our social media scheduling system. We're calling it the Social Media Cheat Sheet for Tutors. You can use it to create timely and compelling social media posts and fill every seat in your next group course!
The Social Media Cheat Sheet for Tutors is essentially a fancy Google Spreadsheet. It functions as an editorial calendar to help you organize and monitor all of your social media content. What makes this resource truly unique is that we've taken the time to go through and add all the important dates in the world of test prep. This spread sheet includes every registration date, late registration date, SAT test date, ACT test date, projected score release date, and major U.S. holiday. It's got everything you need.
To take advantage of this FREE resource for tutors, all you have to do is click the link below. You'll be taken to a page where you can sign up for instant access to the social media editorial calendar for test prep professionals and tutors.
Please keep in mind that the above link only allows you to view the Social Media Cheat Sheet for Tutors. In order to edit the spreadsheet, you'll need to log into your Google account and make a copy of the spreadsheet.
(If you don't already have a Google account, here's a short video tutorial on how to set up a Google account.)
Once you've logged into your Google account, open the Social Media Cheat Sheet for Tutors. To make a copy of the Google Sheet, click "File" in the top right corner of the screen and then select "Make Copy.
Once you've made your own copy of the Google spreadsheet, you'll be all set to begin customizing it to your individual needs. However you plan to use this resource, it's still useful to understand all the elements of this document and the best practices for using it.
Each column represents a different part of a forthcoming blog post. These parts include: Status, Publish Date, Due Date, Author, Title/Topic, Content/Details, Target Persona(s), Offer/Call-to-Action, Topics to Research/Facts to Check, and Required Photos/Figures/Artwork. Most of these are pretty self-explanatory, but just so we're 100% clear:
Status records exactly what remains to be done before the post in that row is ready to be published.
Publish Date is the date on which a post is intended to be published.
Due Date is the date by which the post must have been completed, edited, and scheduled for publication.
Author is the name of the person who will be credited with the final post.
Title/Topic is the intended title of the post. If no title has been selected, then just jot down a few notes about the topic.
Content/Details is a short list of what you intend to examine in a post. Think of this as your thesis statement.
Target Persona(s) is the type of person or segment of your market whom you hope will find this post interesting.
Offer/Call-to-Action is the action you want your readers to take after reading your post
Topics to Research/Facts to Check is an important field in which to note information you'll need to research/confirm before publishing your post.
Required Phots/Figures/Artwork is where you'll make a note of what artwork you'll need to make the post visually engaging.
If you work through this step-by-step guide to crafting social media posts, you'll have no choice but to develop content that's both compelling and timely.
To learn more tried and true ways to grow your business by improving results, increasing referrals, and generating more revenue, please click the button below to sign up for a free software demo.
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