Next year, Harvard's pool of applicants will not be required to send SAT Essay scores. In a recently announced policy shift, Harvard has joined fellow Ivies Columbia, Cornell, and Penn in no longer requiring applicants to submit either of the optional SAT or ACT writing tests.
With SAT score reports set to release in just a matter of weeks, there’s no better time to figure out exactly what information is coming your way.
The Price Is Wrong.
One of the most important decisions you can make for any business is what to charge for your products and services. Typically, this judgement boils down to a strategic choice about the business itself: are you peddling a common commodity or offering a high-end product or service?
In the case of the latter, you have the ability to charge a premium to employ the best staff, and implement the most effective curriculum. With the former, you will spend your days trying to make ends meet in an unwinnable race to the bottom of local test prep pricing.
Years ago when I took the SAT as a high school student, I got a single problem wrong on the math section. One. I remember exactly what the problem was as well as the mistake I made. Especially frustrating was that fact that the only thing standing between a perfect SAT math score and me was a single, careless error.
While the SAT has offered fairly robust, free test prep materials for several years, the ACT (read: currently the most popular college entrance exam) has kept much of its materials safely locked behind a paywall. With both tests now committed to supplying test-takers with databases-worth of free practice material, how then can the test prep industry compete?
Topics: ACT Prep, SAT Prep, free download, marketing tools for tutoring companies, the College Board, free tools for tutors, Khan Academy, Free Ebook, free practice test, ACT Academy, Free ACT Test Prep
So you’ve taken the leap and stepped up your test prep game with a new curriculum, now what?
It doesn’t matter if you have the most engaging and approachable test prep curriculum in your local market, if you aren’t wielding it in the most effective ways possible, your students won’t reach their greatest heights.
At the start of a new year, setting goals is all the rage. There are resolutions, social media fads (I’m looking at you, #oneword2018), and big dreams for how people will dramatically transform their lives for the better. While there is a poetic nobility to the effort, statistically speaking, these goals often fall flat.
The same can be said for students’ test prep ambitions. Students can say they hope to excel, but how many test takers actually have a feasible and actionable path for getting there? One of the most crucial jobs of a test prep professional (and in turn, an SAT or ACT test prep curriculum) is to ensure that students can both set and achieve realistic growth goals.
A new year is the perfect opportunity to take a step back and assess your test prep business. Just as gym-goers are packing their local fitness centers chasing resolutions for healthier bodies, test prep companies should be looking for ways to trim the fat in their SAT and ACT test prep courses.
Getting into the test prep game can be intimidating for a number of reasons. Not the least of which is the rise of large, retail tutoring outfits that have the capital, marketing, retail space, staff, and supplies to gobble up the local market.
Does this mean there’s no hope for the little guy? Quite the contrary! With a few purposeful business decisions, smaller test prep and tutoring operations can go toe to toe with (and even surpass) the biggest competitors in town.
A lot of preparation goes into a successful test day. Students sharpen skills and master testing strategies. They sign up for test dates and decide where to send their scores. Unfortunately, students often overlook one important decision: where to take the SAT or ACT test. And that small decision can have a significant impact on test day performance. Today, we help tutors answer the question, "Where should I take the SAT test?"